Life & Style

The Power of Word of Mouth with Jay Baer

Jay Baer, the author of the book, “Talk Triggers: The complete guide to creating customers with word of mouth,” joins Tim to talk about the power of word of mouth to sell products or services, increase awareness, educate the public and create a brand. Jay is a very popular keynote speaker, an inductee into the Word of Mouth Marketing Hall of Fame and the author of several books.

 

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A Hershey Story

Pamela Whitenack, Director Emeritus of the Hershey Community Archives, joins Tim to talk about the story behind Hershey, the iconic candy brand, the company and the small town in Pennsylvania, all the vision of one man, Milton S. Hershey.

 

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If the Stanley Cup Could Talk

Hockey Hall of Fame curator and Keeper of the Cup Philip Pritchard joins Tim to talk about the history and lore of the Stanley Cup and how it’s unique among all professional sports trophies with its own personality, and the stories it could tell. Wherever the Cup goes, Phil goes with it as the Keeper of the Cup.

 

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Who Will Build the Future?

Executive Director of the Builders Guild of Western Pennsylvania Jeff Nobers joins Tim to talk about the rising career opportunities for people without four-year degrees, and who don’t mind rolling up their sleeves and going to work.

 

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The Berlin Wall

Historian, author and Heritage Foundation Distinguished Fellow Lee Edwards joins Tim to talk about the Berlin Wall, the world that created it, the Cold War that fostered it, and the free world that brought it down.

 

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Gettysburg and Why It Still Matters

Author and historian Tom McMillan joins Tim to talk about the Civil War history of Gettysburg, Pennsylvania and why it still matters in the 21st Century. If the outcome were different, there could be up to five different countries between the Atlantic and Pacific oceans.

 

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Apollo 11: Defying All Odds

Space author, journalist and historian Rod Pyle joins Tim to tell the story you knew and the ones you didn’t about the pinnacle accomplishment for the NASA space program, when man first stepped foot on the Moon thanks to Apollo 11, which is celebrating its 50th anniversary in 2019.

 

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Woodstock: Then & Now – Episode 56

Rolling Stone journalist Andy Greene joins Tim to talk about plans to mark the 50th anniversary of Woodstock and the legacy across generations left by that iconic original event in 1969.

 

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David Ogilvy: ‘Mad Men’ Could Only Wish

Former Chairman and CEO of global communications firm Ogilvy & Mather Miles Young joins Tim to talk about David Ogilvy, a legend in the advertising world and just why Ogilvy’s legacy continues to be felt far and wide.

 

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The Lasting Impact of Ferris Beuller

Jen Chaney joins Tim to talk about a cult classic film that its fans have to watch over and over. Ferris Beuller’s Day Off. Jen is a TV critic and pop culture journalist who’s contributed to the Washington Post, the New York Times, New York Magazine’s Vulture specialty publication, and WTOP Radio in Washington, D.C. In this episode we talk about how a teen movie left an indelible mark on pop culture.

 

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“Blood Code:” SEGA v. Nintendo

Author Blake Harris joins Tim to discuss the story behind his book, which is being turned into a television series: “Console Wars: Sega, Nintendo, and the Battle That Defined a Generation.” Blake tells the story of when Sega and Nintendo battled Nintendo throughout the 1990s for video game industry dominance, and for the hearts, minds, and the fingers of a new generation.

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When Nike Reshaped Marketing with “Just Do It.”

Liz Dolan joins Tim to talk about one of the most well-known advertising taglines of all time, Nike’s “Just Do It.” Liz was Nike’s head of PR and then Marketing for the ten years when the legendary changed everything for the company and the way companies market themselves. We talk with Liz about the story behind Nike’s marketing genius, line and the impact it’s made beyond athletics.

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Groundhog Day

Groundhog Club Inner Circle member John Griffiths joins Tim to talk about Groundhog Day and why a little town called Punxsutawney becomes the epicenter of weather prognostication one day a year. John is the handler of Punxsutawney Phil, the Pennsylvania ground hog famous around the world for predicting whether or not we have another 6 weeks of winter. February 2nd is better known as Groundhog Day.

 

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All Star: The Chuck Taylors Story

Author Abe Aamidor joins Tim to talk about those iconic Chuck Taylor Converse All Star shoes. The Chuck Taylor story, how he was the first to have an athletic shoe named after him, and how a classic basketball shoe came to stand for rock and roll, the counter culture, and today a major fashion statement. We talk with Abe about his book, Chuck Taylor All Star: The True Story of the Man Behind the Most Famous Athletic Shoe in History.

 

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Remembering AOL Instant Messenger

Aja Romano, a culture staff writer for Vox, joins Tim to discuss the impact AOL Instant Messenger had on the way we communicate and on many peoples’ formative years. The two talk about those colors, those sounds, the dos and don’ts of AIM ands the legacy it left for social media habits we carry on today.

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