Public Relations

The Circus: How it Fed America’s Imagination

October 8, 2018 Tim Animals, Branding, Business, Entertainment, Episodes, History, Life & Style, Marketing, Media, People, Public Relations 00:41:37 Comments Off on The Circus: How it Fed America’s Imagination

Writer, producer and director Sharon Grimberg joins Tim to discuss her latest production for American Experience on PBS called “The Circus.” Sharon talks about how the circus played a unique role in introducing Americans throughout the country to the world beyond, and in the process, helping to define American culture, and feed a growing nation’s imagination. For many decades before mass media, the circus brought to your town sights, sounds, smells, a complete sensory experience you might only get one day a year, if not once in a lifetime.

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Going Head to Head with the NFL

October 1, 2018 Tim Business, Entertainment, Episodes, History, Life & Style, Marketing, Media, People, Public Relations, Sports 00:49:03 Comments Off on Going Head to Head with the NFL

Former college All-American, NFL linebacker, and one of the NFL’s most prominent player agents Ralph Cindrich joins Tim to give his unique perspective of the NFL. Ralph spent 40 years in locker rooms, on fields and in negotiations with the owners during the league’s meteoric rise.

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Concussions: It’s a New Game

September 24, 2018 Tim Crisis Communications, Episodes, History, Life & Style, Media, People, Public Relations 00:28:55 Comments Off on Concussions: It’s a New Game

World-renowned concussion expert Dr. Michael “Micky” Collins joins Tim to discuss his pioneering work in the diagnosis and treatment of concussions, and the role that public education and awareness has played from the very start. Dr. Collins talks about myths, realities, how perceptions have influenced football and sports participation. Then he gives his vision of where it goes from here.


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The “New Coke” Fiasco

September 17, 2018 Tim Branding, Business, Crisis Communications, Episodes, Food, History, Life & Style, Marketing, Media, Public Relations 00:31:06 Comments Off on The “New Coke” Fiasco

Branding expert Robin Teets joins Tim to discuss the time Coca-Cola decided to change its highly successful 99-year old formula to a new one and the chain of events that took place after that. Robin and Tim talk about why the company decided to make the move, what it did right, and how it could get it so wrong. Marketing lessons that are still taught in MBA classes today.

 

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Freedom Car: The Story of the Ford Mustang

September 3, 2018 Tim Branding, Business, Entertainment, Episodes, History, Life & Style, Marketing, Media, Public Relations 00:29:08 Comments Off on Freedom Car: The Story of the Ford Mustang

Automotive historian John Heitmann joins Tim to discuss the Freedom Car, the Ford Mustang and its  role American lore. John digs into the history of the car, its place in popular culture and recent events surrounding the emergence of the long lost and iconic “Bullitt Mustang.”

The premise of our podcast is simple. We talk about the people, events and things that have shaped the way we think. In this episode, John tells the story behind the car that some vintage collectors say is an iconic American symbol of freedom, but all describe it in one word – cool.

 

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Opioids: Protecting the Innocents

August 29, 2018 Tim Crisis Communications, Episodes, Life & Style, Media, People, Public Relations 0:36:42 Comments Off on Opioids: Protecting the Innocents

Researcher Dr. Eva Lee joins Tim to discuss her work on the front lines in the battle against the opioid epidemic. Dr. Lee is a professor in the School of Industrial and Systems Engineering at Georgia Tech, and Director of the Center for Operations Research in Medicine and HealthCare, and her not-so-secret weapons are math, data and analytics.

 

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Flight 93, Shanksville: September 11, 2001

August 27, 2018 Tim Crisis Communications, Episodes, History, Media, People, Public Relations 00:38:07 Comments Off on Flight 93, Shanksville: September 11, 2001

Former FBI special agent Bill Crowley joins Tim to discuss his role as the FBI’s lead spokesperson on the scene in Shanksville, Pennsylvania in the days following the Flight 93 hijacking and crash on September 11, 2001. Bill talks about his own role, the crisis communications challenges and takes us back to that time and that place.

 

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The Monopoly Story

August 13, 2018 Tim Branding, Business, Entertainment, Episodes, History, Life & Style, Marketing, People, Public Relations 00:37:06 Comments Off on The Monopoly Story

Veteran board games executive, entrepreneur, game designer and Monopoly game expert Phil Orbanes  joins Tim to talk about his life-long affinity for one of the world’s most beloved board games, Monopoly.  Phil tells the whole story behind the game.  And  he talks about what the Monopoly game teaches us “off the board” in life and in business.

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The Roads that Brought Us Together

July 23, 2018 Tim Entertainment, Episodes, History, Life & Style, Media, Public Relations 00:35:30 Comments Off on The Roads that Brought Us Together

Advertising veteran and author Richard Ratay joins Tim to talk about how America’s new roadways brought the country and families closer together. The conversation ranges from homespun stories of family on the road, to how pop culture was influenced by America’s growing super highway infrastructure, as they talk about Richard’s new book, “Don’t Make Me Pull Over: An informal history of the family road trip.”

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The Beatles Break Apart

July 16, 2018 Tim Branding, Business, Entertainment, Episodes, History, Life & Style, Marketing, Media, Music, People, Public Relations 00:32:11 Comments Off on The Beatles Break Apart

Award-winning author and music industry veteran Bob Spitz joins Tim to discuss the break-up of The Beatles, a watershed moment in the history of rock and roll, and how it impacted the music and entertainment and American culture for decades to come.

 

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Humble Heinz Ketchup: When Last was First

July 2, 2018 Tim Branding, Business, Episodes, Food, History, Life & Style, Marketing, Public Relations 00:29:35 Comments Off on Humble Heinz Ketchup: When Last was First

Journalist and author Eleanor Foa Dienstag joins Tim to tell the story behind the humble Heinz Ketchup bottle in our fridge, its journey to our hearts and homes, and the people who made it one of the most iconic food brands in America.

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Writing The Declaration of Independence

June 25, 2018 Tim History, Life & Style, People, Public Relations 00:52:29 Comments Off on Writing The Declaration of Independence

Historian Liz Covart joins Tim to discuss the events and circumstances that led to the American Revolutionary War, and the stories behind the actual drafting of the most revolutionary document ever written, The Declaration of Independence. Liz, who is also the host of the popular Ben Franklin’s World podcast, talks about the Declaration of Independence as a living, breathing document that is as relevant today as ever.

 

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An Advertising Slogan is Forever

June 18, 2018 Tim Branding, Business, Episodes, History, Life & Style, Marketing, Public Relations 00:34:23 Comments Off on An Advertising Slogan is Forever

Novelist J. Courtney Sullivan joins Tim to discuss the true story behind why every bride must have a diamond engagement ring and the role one woman played in changing America’s love and marriage traditions.  A diamond advertising tag line, is indeed, forever.

 

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Arnold Palmer: Golf’s Sports Marketing Pioneer

June 11, 2018 Tim Branding, Business, Entertainment, Episodes, History, Marketing, People, Public Relations, Sports 00:28:19 Comments Off on Arnold Palmer: Golf’s Sports Marketing Pioneer

Author Chris Rodell joins Tim to discuss his 20-year relationship with Arnold Palmer as covered in his new book “Arnold Palmer: Homespun Stories of the King.”  Chris talks about what he learned from Arnold Palmer’s example in golf, in business and in life, and what Palmer’s legacy means to professional athletes today.

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Do Sharks Need a PR Agency?

June 4, 2018 Tim Animals, Entertainment, Episodes, History, Public Relations 00:35:49 Comments Off on Do Sharks Need a PR Agency?

Writer Jason Bittel joins Tim to discuss how Shark Week, Jaws and other media may have created some off-target myths around sharks, while at the same time, driving more interest in shark research. This is Our Shark Show.

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Tim O’Brien

Tim O’Brien, author, senior media advisor and veteran damage control expert, takes you inside the issues, the stories and to the people who reveal things you may not know, and other things some may want to keep hidden.  With over 35 years in handling high stakes and complex crisis management situations, and in his own comfortable style, Tim probes to uncover what’s real and what matters. What will shape the future. He developed the Shaping Opinion podcast to help you see how influence is at play every day. Get a fresh perspective that will help you see through the spin.