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Joe Goldberg: Propaganda

Former CIA propaganda operative, author and college professor Joe Goldberg joins Tim to talk about his time in the CIA, and then a wide-ranging discussion on propaganda, the media, social media and ultimately about trust. Joe writes best-selling novels that are often based on his experiences in the CIA. But today, we’ll focus on real life.

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End of Watch: The Story of Officer Drew Barr

Cayce, South Carolina Police Chief Chris Cowan joins Tim to talk about something both of us wished we didn’t have to talk about. He tells the story of the recent and tragic loss of one of his officers who was shot and killed while responding to a call. He tells the story of and pays tribute to Officer Drew Barr. In the process, he tells the story of the risks and sacrifices police officers take every day to ‘protect and serve.’

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Scott Tillema: Secrets of a Hostage Negotiator

FBI-trained hostage negotiator Scott Tillema joins Tim to talk about how to negotiate when the stakes are high, even when lives are on the line. Scott teaches organizations how to use the power of life-saving negotiation principles to get results.

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Revealing the Secrets of Mars

NASA’s Chief Scientist Dr. Jim Green joins Tim to talk about big plans for the red planet, Mars. Jim has had a long and distinguished career on some of the agency’s major research projects and missions that have explored the rest of our solar system, from Mars to Pluto. In this episode, Jim gets into detail on what we have learned, can learn and will learn from Earth’s nextdoor neighbor. He uncovers some of the secrets of Mars.

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Encore: Nashville’s Magical Bluebird Cafe

The COO and General Manager of Nashville’s famous Bluebird Café Erika Wollam Nichols joins Tim to talk about the Bluebird, its storied history and how this little place in a strip mall has impacted country music, songwriting and our culture. This encore episode was first released as Episode 81 on August 19, 2019.

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9/11: A Flag Raising

Award-winning photographer Thomas E. Franklin joins Tim to tell his story of Ground Zero on September 11, 2001, and the story behind that now iconic photo he took that day, one that gave a nation in shock and mourning, something new. A sense of hope. And something to rally around. Our collective sense of patriotism. He captured that image of those three firefighters raising the American flag amidst the ruins of the World Trade Center.  This episode is part of our special series, “9/11: A Generation Removed.”

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About Us

This is our “About Us” episode.  One of our goals is simply to make the time you spend during your commute or during your workout a little bit more fun and interesting. The premise of the Shaping Opinion podcast is simple. It’s about the people, events and things that have shaped the way we think.

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The Tylenol Poisonings

Dan Keeney joins Tim for the first in a two-part series that starts with a comprehensive look at the 1982 Tylenol poisonings that killed seven people in the Chicago area and has been described by the New York Times as “The Recall that Started Them All.”  But it was much more than just a recall. It’s the story of unsolved set of murders, product tampering, and a change in the way we think about product safety and how companies should respond in a crisis. In the end, it’s about rebuilding trust.

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