Episodes

Meme Culture: How “Buckle Up, Baby” Became a Meme

Tyler and Hilary Avolia join Tim to talk about the time a spontaneous moment at a hockey game when Tyler was two turned into a meme that is now known around the world. In this episode, we look back to the time a local TV news clip from a Pittsburgh Penguins hockey game in 2014, made Tyler’s baby face one of the most shared memes on the Internet. The topic? Meme culture.

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COVID-19: How You Can Reduce Fear & Panic Right Now

In this special episode, it’s a break from format in response to unfolding developments in the COVID-19 outbreak. As a veteran crisis manager, Tim recently wrote a blog post on how to reduce panic and fear in the wake of recent events. The post has been broadly picked up and shared in the public relations and communications industries. In this episode, Tim shares that content with you in the hopes it can help you become a calming force for those around you.

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One Fun Mess: Double Dare with Marc Summers

Television host and producer Marc Summers joins Tim to talk about the classic Nickelodeon show that put him and the Nickelodeon cable network on the map, Double Dare. Before Double Dare, kids didn’t have their own game show and the Nickelodeon network was not as widely known as it would become after this crazy, messy, green slimy “party” that millions of millennials would rush home after school to watch.

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Leaving Venezuela: A Millennial on Socialism

Daniel Di Martino joins Tim to talk about socialism and how it has and continues to affect the people of Venezuela. Daniel was born and raised in Venezuela and fled his homeland in 2016. He is now a freedom activist and economist. Daniel explains socialism’s impact on his homeland’s economy, quality of life, individual freedoms, and how it affected the future for the millennial generation in that country.

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Singing is Good for You: Choirs are on the Rise

Susan Medley joins Tim to talk about new research that revealed that singing is good for you, mentally and physically, and America’s participation in choirs is on the rise. Susan is Director of Choral Activities and Professor of Music at Washington & Jefferson College and is the music director of the Pittsburgh Concert Chorale. Today, one in six Americans sing in community choirs.

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Do Political Campaigns Really Change Voters’ Minds?

Author and cognitive scientist Hugo Mercier joins Tim to talk about an article he wrote for the Wall Street Journal where he sheds light on research that answers the question: “Do political campaigns change voters’ minds?” Hugo is the author of, “Not Born Yesterday: The Science of Who We Trust and What We Believe.”

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The Story of a Song: “Play That Funky Music”

The founder of the band Wild Cherry and the creator of the iconic song “Play that Funky Music,” Rob Parissi, joins Tim to do an anatomy of a funky song. That funky song, which has been named one of the top 100-performing songs of all time. Rob tells stories and gives a hint why new generations are embracing it even today.

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The Rise of Rush Limbaugh & Conservative Talk Radio

Brian Rosenwald joins Tim to talk about the rise of Rush Limbaugh and conservative talk radio. Brian is the co-editor of a daily Washington Post history blog called “Made by History.” He’s a Scholar in Residence at the University of Pennsylvania. He’s also the author of a new book called: “Talk Radio’s America: how an industry took over a political party that took over the United States.”

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The Philosophy of Mister Rogers

Bill Isler joins Tim to talk about his friend and colleague and Fred Rogers and the film “It’s a Beautiful Day in the Neighborhood,” starring Tom Hanks and where Bill serves as an important character in the movie. Bill sheds light on  Fred Rogers the man, his philosophy and his unquestionable legacy.

 

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YouTube Creator: The Kavalier

He’s an up and coming YouTube creator better known to his 100,000 subscribers as The Kavalier. Jon Shanahan joins Tim to talk about what it was like to come up with this YouTube concept, and then come up with a successful strategy to build a large following as a full-time YouTuber.

 

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1989 Protests: She was There in Tiananmen Square

Born and raised in China, author Anna Wang was in Tiananmen Square during those protests in 1989. She joins Tim to talk about what she saw, what she experienced, and what she learned since the events, the government crackdown that followed, the ripple effect those protests continue to have today.

 

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Are We Ready for What’s Next in Marketing & Communication?

Public Relations industry leader and visionary Ray Kotcher joins Tim to talk about the current state of communications in the world with a particular focus on the role professional communicators play in the process of reshaping the conversation. Ray was the long-time president, CEO and Chairman of Ketchum, one of the largest PR firms in the world. Presently, he’s Professor of the Practice, Public Relations – at Boston University. On a personal note, he’s also Tim’s former boss.

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2020: The Art of Persuasion

Lee Hartley Carter joins Tim to talk about the climate for persuasion in 2020. Lee is the president of maslansky + partners, a language strategy firm. She’s also the author of a new book from Penguin Random House called: “Persuasion: Convincing Others When Facts Don’t Seem to Matter.”

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Our Top 10 Moments of 2019

In this episode, Tim revisits the Top 10 moments in the Shaping Opinion Podcast for 2019. Which one was your favorite? Find out if your fellow listeners selected it in their Top 10!

 

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A Remarkable Peace: The Christmas Truce of 1914

Historian and author Terri Crocker joins Tim to talk about the still remarkable Christmas Truce of 1914 at the outset of the First World War. Terri wrote the book, “The Christmas Truce: Myth, memory and the First World War.” In this episode, we look at the Western Front where against all odds and their commanding officers, German and British troops, and others stepped out into no man’s land on Christmas Day for a day of peace.

 

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