Michael A. Levine

Gimme a Break: A Jingle Story

February 22, 2021 Tim Branding, Business, Entertainment, Episodes, Food, Life & Style, Marketing, Media, Music 00:48:33 Comments Off on Gimme a Break: A Jingle Story

Music composer and arranger Michael A. Levine joins Tim to talk about one of his most famous works, one that you are no doubt familiar with, which came early in his career and has stood the test of time.  While Michael has won his share of awards for comprehensive and high-level works of music, the subject to this discussion is the story behind an iconic jingle he crated for a familiar candy bar brand: Kit Kat’s “Gimme a break” jingle and ad campaign.

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Tim O’Brien is a Pittsburgh-based communications veteran with experience in complex matters that have ranged from marketing and C-suite issues, to crisis and issues management. He’s the producer and host of Shaping Opinion, where he talks to guests on a wide range of topics at the intersection of communications, history and culture. He’s available to provide media interview coaching,  consulting and speaking, and of course, he is always interested in your thoughts for the podcast. Just get in touch.