Jay Baer, the author of the book, “Talk Triggers: The complete guide to creating customers with word of mouth,” joins Tim to talk about the power of word of mouth to sell products or services, increase awareness, educate the public and create a brand. Jay is a very popular keynote speaker, an inductee into the Word of Mouth Marketing Hall of Fame and the author of several books.
Executive Director of the Builders Guild of Western Pennsylvania Jeff Nobers joins Tim to talk about the rising career opportunities for people without four-year degrees, and who don’t mind rolling up their sleeves and going to work.
Historian, author and Heritage Foundation Distinguished Fellow Lee Edwards joins Tim to talk about the Berlin Wall, the world that created it, the Cold War that fostered it, and the free world that brought it down.
Author and historian Tom McMillan joins Tim to talk about the Civil War history of Gettysburg, Pennsylvania and why it still matters in the 21st Century. If the outcome were different, there could be up to five different countries between the Atlantic and Pacific oceans.
The president of the Marcellus Shale Coalition joins Tim to talk about just how game-changing a somewhat recent innovation in the energy industry could be. While hydraulic fracturing isn’t new, how it was used to tap previously unreachable oil and gas reserves was an innovation that changed the energy future of the nation.
Dr. Cyril Wecht, a world-renowned forensic pathologist joins Tim to talk about his long experience with his study of the John F. Kennedy assassination. Dr. Wecht was among the first to raise concerns over the investigation of the assassination. In this episode, we talk with Dr. Wecht about the events of November 22, 1963, the story that was told to the world, and the story that has started to emerge in the 55 years since.
Fellow crisis communicator Jeff Worden joins Tim to talk about one of the worst crises NASA ever faced when the space shuttle Challenger came apart in midair shortly after launch in front of millions.
Nobel Prize recipient Frances Arnold joins Tim to talk about winning a Nobel Prize honor for her pioneering work in “directed evolution,” which harnesses the power of evolution to enhance products throughout society – from biofuels and pharmaceuticals, to agriculture, chemicals, paper products and more. We talk with Frances about her journey and her work that is changing the world for the better.
As the nation nears the 2018 midterm elections, journalist Jared Keller joins Tim to discuss some of his reporting on October surprises in American history. From the 1800s and the dirtiest campaign in American history, to that presidential campaigns of 2012 and 2008. How did those surprises impact election outcomes?
Professor Robert Speel joins Tim to discuss classic contested elections in America’s history. Dr. Speel
teaches at Penn State University Behrend, where his research focuses on aspects of American politics that include elections and voting behavior, Congress and the presidency, and public policy. The two talk about some little-known and some unforgettable stories of election rigging, challenges and “skullduggery.”
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